What Klaviyo costs for your team
$20/month · $240/year
Based on the listed entry price. Higher plans, add-ons and taxes cost extra.
Klaviyo price history
No price changes logged since we started tracking on October 3, 2026. Changes we find are added here and on Price Watch.
Cheaper or similar alternatives to Klaviyo
Email Marketing: entry prices compared
| Tool | Cheapest paid plan | Checked |
|---|---|---|
| Klaviyo | Free / $20/month | Oct 3, 2026 |
| Mailchimp | Free / Essentials $13/month | Oct 3, 2026 |
| ActiveCampaign | $15/month (billed yearly) | Oct 3, 2026 |
| EmailOctopus | Free / Pro $9/month (billed yearly) | Oct 6, 2026 |
| Mailjet | Free / Starter $9/month | Oct 6, 2026 |
| Omnisend | Free / Standard $16/month | Oct 4, 2026 |
| OptinMonster | Basic $9/month (billed yearly) | Oct 4, 2026 |
| Postmark | Free / Basic $15/month | Oct 6, 2026 |
| Privy | Pop-ups & Displays $24/month | Oct 4, 2026 |
| Klaviyo | Free up to 250 profiles / Email from ~$20/mo | — |
| Beehiiv | $39/month | — |
See every tool in Email Marketing.
Questions about Klaviyo pricing
How much does Klaviyo cost?
Klaviyo's cheapest paid plan is listed at Free / $20/month on klaviyo.com, checked on October 3, 2026. Prices can vary by region, billing period and promotions, so confirm on the official pricing page before buying.
Does Klaviyo have a free plan?
Yes. Klaviyo lists a free plan or free tier; free plans usually have usage or feature limits, so check whether its limits fit how you work.
Prices are the cheapest paid plan we list, in USD. We check prices on each vendor’s own pricing page and log changes on Price Watch. Some links are affiliate links (disclosure); that never changes a listed price.